Engineering Copywriter Blog

Content marketing tips and insights to help grow your engineering audience

July 1, 2022

How Important is Customer Research in an Engineering Blog?

To grow and scale your business, you need to know your customers well. Customer research helps you learn more about...

June 27, 2022

What are the Advantages and Disadvantages of Using Digital Marketing in an Engineering Firm?

Digital marketing (also known as online marketing) is a term that encompasses all internet-based marketing initiatives. Firms use online outlets...

June 24, 2022

7 Things to Consider When Creating Content for Engineers

Engineers can be a difficult audience to write for. A curious engineer will not want to waste time during their search...

April 5, 2021

Is Email Writing Still an Effective Marketing Strategy?

The world of 21st-Century Email writing has leveled up due to the advancement of technology. Companies and businesses of all...

March 29, 2021

5 Reasons Your Engineering Company Needs a Technical Blog

Blogging has long been identified as an integral part of any online content marketing strategy. Despite the proliferation of content...

March 22, 2021

What Exactly is Thought Leadership and How Can it Benefit your Engineering Firm?

If you have heard of Elon Musk, Jeff Bezos, and Bill Gates, then you have been influenced by thought leaders...