If you own a small engineering firm, you may not have the time or budget to run an internal marketing department. This is where we can help. Engineering Copywriter are the experts when it comes to engineering marketing and content management.
We can help you by planning, creating, and posting relevant engineering content that drives online traffic to your website and converts readers into leads.
Our Small Business Marketing Package
Whether your firm is just getting started with online marketing, or you simply want to outsource your existing marketing effort, our small business package has all your needs covered. Here’s how it works.
|We handle the entire engineering content management, so you can focus on running your firm.|
|Initial SEO set-up and research:|
Conduct keyword research for your industry
Optimize your website Title Tags and Meta-Description for selected keywords
Add keywords to your website Home page copy
|Ongoing Monthly Deliverables:|
1 x custom 1000+ word blog / month
Blog header image design
Includes up to 3 stock images per post
Blog Posted to your website (WordPress only)
3 x posts / week each to Linkedin, Twitter and Facebook
Monthly metrics reporting
|Every piece of content is optimized to get more traffic to your website and increase conversion sign-up rates.|
Research / writing by our engineering writers
Internal / external hyperlinks
SEO optimization for Yoast
Professional copy editing / proofreading
US or British English
Copyscape plagiarism check
How The Small Business Marketing Package
Works In 3 Simple Steps
Our Small Business Marketing product starts with an initial briefing call to learn about your business, define your content goals, and determine tone, style, keyword intent and other details.
We start with the Initial SEO set-up to optimize your credentials and start with some quick wins. We also want to ensure the basics are right before we produce your content.
Once the SEO set-up is complete, we will set up a content planner. Once keywords, titles and briefs are approved, we’ll start producing your regular monthly content.
The Small Business Marketing package takes marketing completely off your plate, while you get on with the engineering! By properly setting up your basic SEO, optimizing your local listings, and posting regular content, you will rank higher in the search engines and attract more leads.
7 reasons the Small Business Marketing package can help you win:
Save money from recruiting, training and paying full time
marketing personnel for your business, while still getting
your marketing done.
Your optimized Google my Business listings will give
you a much higher chance of attracting local customers in
the market for your services.
Save time figuring out your marketing,
researching keywords and especially writing your own
content. You get to focus on engineering instead.
Optimized and more active social media channels
will boost your brand awareness, draw more people to
your website and attract more enquiries.
Keyword research will highlight the search terms that
your ideal customers are looking for. We can tailor the
content to make sure they get the answers and see you
as the expert.
High quality engineering blogs which will focus on
your optimal keywords, will help your website SEO, and
build your reputation as the go-to expert in your field.
The SEO (Search engine optimization) foundations we
work on will give your website more chance of ranking
higher in search engines.
Marketing For Engineering Firms, By Engineers.
Remember, our marketing and writing team is made up of qualified engineers. So speak to the team that knows how to talk to your ideal customer today.
Our most frequently asked questions
With the Small Business Marketing package, we aim to to take the stress out of your content marketing creation and help grow your brand awareness. Here are our most commonly asked questions to help you make an informed decision.
A. Our writers, and proofreaders, have various engineering qualifications and hands-on industry experience across different sectors. They combine their love for writing with their engineering know-how to create amazing content. Our team works remotely from various locations.
A. We have experience writing for many sectors in the engineering industry. We research your business products and services in detail, as well as getting to know your tone and style. You can see samples of our work here.
A. You do. Once all payments are received and final work approved, you own the content.
A. Yes. Small business marketing and content creation for your engineering firm requires substantial commitment, planning, time and resources. We only start any project after payment is received.
A. We will need your initial input to help us set up the SEO foundations, and to discuss the overall strategy for your engineering content management. In the early stages, we will communicate often, but once we get things set up and into a monthly rhythm, then we’ll require less and less of your time. Most of your time will be required for approvals, but it shouldn’t be a lengthy process.
A. Google Docs mainly for any content. We will send you a link to the doc that includes the content, a list of sources used for research, as well as a screenshot of our plagiarism check. We will also set up a collaborative content planner on Google sheets, for you to easily review and approve. Once content is approved, we will transfer it to your WordPress site or Social Media Pages.
A. No, we don’t offer any bespoke graphics. We do create a blog header image for each piece of content, and include stock images where relevant.
A. No problem, we can revise it until you’re satisfied. It’s one of our guarantees.
A. Yes. We require any revision requests within 5 working days of submission, otherwise content is considered approved.
A.That depends on the extent of revision requests and our capacity at the time. We prioritise minor revisions as soon as possible. For larger writing projects, we schedule revisions to start within 48 hrs and will communicate a timeline with you.