Engineering Copywriter Blog

Content marketing tips and insights to help grow your engineering audience

July 1, 2022

How Important is Customer Research in an Engineering Blog?

To grow and scale your business, you need to know your customers well. Customer research helps you learn more about...

June 24, 2022

7 Things to Consider When Creating Content for Engineers

Engineers can be a difficult audience to write for. A curious engineer will not want to waste time during their search...

March 2, 2022

6 Essential Resources You Need to Create Engineering Blog Weekly Content

New content is highly valued by search engines and it's among the most important factors their algorithms consider when ranking...

February 28, 2022

10 Elements of Good Web Copy That Compel Engineers to Read

Web copy is the leading force behind the digital performance, advertising, and commerce of engineering firms. Web copy facilitates and...

February 25, 2022

Elements of an Engaging White Paper Executive Summary

Engineering white papers are used to provide persuasive and factual evidence plus an Executive Summary to educate prospective customers about...

February 23, 2022

8 Steps to Writing Powerful Homepage Content for your Engineering Audience

Many factors go into creating successful content for your engineering company’s website. It's always important to consider your engineering website...